PLATFORM OVERVIEW
Your B2B storefront.
Plus automation for “offline” order intake
Launch a branded storefront that handles B2B complexity out-of-the-box. And when some customers still order by email attachment or EDI, Turis handles that too. They choose the channel, you get a unified view and clean, ready to fulfil orders.
Your branded B2B storefront
Our B2B ecommerce platform unifies orders from multiple sources, but since most of our customers come to us for a B2B storefront first, we’ll begin there. Here’s what you get, out-of-the-box:
In a few clicks, you can brand your storefront and update it for new seasons, campaigns, or launches.
Your customers log in to see their agreed pricing, terms, availability, previous orders – in the language, currency, and tax rules they expect.
Show product availability with ETAs, enable backorders and pre-orders, make reordering just a few clicks away.
Algolia-powered search is typo-tolerant. Customers find SKUs immediately and see relevant recommendations that lift basket size.
Handles B2B complexity natively – case & pack rules, PO numbers, multiple-ship-to addresses, bill-to, tax rules. Every order is ERP-ready form the start.
Faster for Sales. Clearer for Ops
Turis comes with tools to improve sales efficiency and give ops more control over Storefront orders
Revenue levers built-in
Run bundles, chain discounts, and pre-order campaigns that lift AOV and reorder cadence.
Sales agent view
Reps can place orders on behalf of customers, and get actionable insights so they can follow up where it counts.
Customer activity at a glance
One view of visits, product interest, searches, abandons, and repeat orders – so your team can act where it matters.
Beyond the storefront: automate sales orders
Not all buyers will use your digital storefront. Some will still send orders by email attachment or ERP generated PO. With Turis Vision (the name we’ve given to the feature that drives this) these become structured orders that flow into your ERP. So orders are processed faster, and your team can focus on handling exceptions or selling, not retyping.
- Multi-source intake: Buyers send POs by email, upload, or API – Turis Vision ingests them all
- Zero retyping: Orders are structured automatically and mapped to your catalog. Your staff get their time back
- Rules & auto-approve: Clean orders flow through instantly or can be accepted at the click of a button; mismatches are flagged for review
- ERP-sync: Completed orders sync to your connected systems via your Turis integration, maximizing integration investment.
Set up and manage EDI accounts without the heavy lifting
Some buyers mandate EDI connections before doing business. With Turis, you can meet those requirements quickly, without a 6 month IT project via a partner.
- Straightforward set up: provide your GLN number and list the EDI buyers you want to trade with. Turis handles the VAN mailbox and coordinates the connection with your buyers.
- Processing inside Turis: Incoming EDI messages land in the Turis, are matched to your account via GLN, and presented in a simple UI where your team can view, accept, or approve.
- ERP/3PL posting: Once validated, EDI orders flow directly into your ERP or fulfilment system without the need for manual order entry
Storefront, offline intake and EDI – it all adds up to one place for B2B orders
If you’ve read this far, you’ll have a good sense of what Turis is about: one place for all your B2B orders. Your customers order however and whenever they want – via your storefront, by PDF, Automated PO, or EDI. You can process everything quickly and accurately – with a unified view of sales – without adding extra headcount or more admin.
Reporting & insights from every order channel
Every order – whether it comes in through your storefront, by email or via EDI – flows into one place: the Turis platform. That gives you a unified view of B2B sales, including reporting, visibility, and customer insights to track orders, prevent delays, and uncover new revenue opportunities.
See every order in one activity feed, with status tracking and exception flags – so nothing gets lost or delayed.
Track logins, searches, order history, and abandoned carts from the storefront to understand how buyers shop and recover lost sales.
Profile your best customers and push data into Klaviyo to trigger reorder nudges, back-in-stock alerts, and targeted campaigns.
Use our Tippy feature to schedule reports like weekly sales and exceptions (top customers, top orders needing attention, and time-to-fulfillment trends). Or just ask Tippy questions like “Which customers haven’t ordered in 60 days?”.
Connect Turis to the systems you already use
Do it yourself with our pre-built connectors, webhooks, and documents.
Build your own workflows on our well-documented, public API.
Or we’ll set it up and manage it for you on higher plans.
And if you have specialized needs, we handle custom integrations too.
Here are some examples
ERP & accounting integrations
Turis can connect to Microsoft Dynamics Business Central, SAP Business One, Uniconta, Visma, E-conomic, QuickBooks, Xero and more – so orders flow straight into your finance systems.
Payment, 3PL, & fulfillment
Handle transactions and sync orders directly into your warehouse and shipping systems with integrations to Stripe, Adyen, Shipmondo, Sendcloud, Webshipper, Ongoing, and more.
Marketing & CRM tools
Feed buyer behaviour and order data into Hubspot, Mailchip, Klaviyo, Salesforce and more to trigger reorder nudges, back-in-stock campaign, and targets sales outreach.
Custom integrations
Build your own unique workflows with Turis API, or work with our team to get custom and/or managed integration support for more complex set ups.
What now?
Whether you want to discuss the B2B storefront or you’re interested in removing manual retyping from your order intake process, we recommend you request a demo as a next step. When you do that, we’ll reach out to ask some questions then arrange a demo mapped to your needs and goals. Or you can just write to us!
These badges are great.
What matters more to us: the feedback from our customers.
See for yourself at g2.com
“Turis is just great and the support is fantastically fast and competent”, Melanie Walther, Ergobaby
“Intuitive Platform – constant further development – outstanding service”, Anne Kalmutzki, Ortlieb
“Awesome platform and very caring support team”,
Johannes Jörg, FLSK
FAQ
Yes. It’s a branded B2B site behind a login. Content behind the login (including customer-specific pricing, catalogs, and terms) is not indexed by search engines like Google.
No you don’t. Keep B2C on Shopify and sync products and stock with your Turis storefront so there is no double entry.
Yes. Variants, custom fields (e.g, materials, HS codes), case packs/MOQs and units of measure (like weight, sachets, rolls, pallets etc.) are supported.
Yes you can. Run price/timing campaigns like volume breaks, buy-X-get-Y, and account-specific promos (via Special Price Lists). Trigger reorder/back-in-stock/last-chance emails via our Klaviyo integration.
Add customers the way you prefer: import a CSV, add one-by-one, or invite later. You can send email invites (configure the templates in Turis) and add a “Become a retailer” link on the login page for self-signups.
Yes. Ask Tippy (our build in AI agent) in plain language – e.g. “Commission by rep for last week, grouped by region”. Tippy builds the overview and you can schedule it to email weekly (or on any cadence) to you or others.
You can see customer activity data (logins, views, conversions etc.). You can also ask Tippy (our built in AI agent) to build reports by prompting it in plain language – e.g., “Sales last 7 vs prior 7”, “Which customers haven’t reordered in 60 days?”, “Top SKUs by region” – then schedule these reports to be emailed to you on a regular basis.
Yes. You can ship to the end-customer while billing the retailer/distributor. Pricing stays with the invoice to the retailer; customer-facing paperwork can be set without prices. We can confirm the exact document setup during onboarding.
Aha! See it for yourself – in minutes
1. Import your products
Use our bulk upload tool or the Shopify import button to pull in your products and prices quickly.
2. Add your branding
Upload your logo, set brand colours, and drop in a login page image. Looks like you in minutes.
3. Preview the experience
Preview your webshop and branded login to see it from your customers’ perspective.
What you get, out-of-the-box
✓ On brand. Your brand
Upload logo, set colours, add a header image – your branded login & storefront are live
✓ Customer-specific view
Customers see products, prices, & buying rules that apply to them – in their language & currency
✓ Help find and buy more
Smart search finds SKUs & suggests add-ons; run account-specific discounts & tiered price breaks etc.
✓ Order, reorder, pre-order easily
Start from past orders or lists; see stock & ETAs; case packs/ MOQs applied automatically
✓ Checkout built for B2B
Handles POs, invoices, card payments, multiple addresses (including ‘bill-to’) & tax
✓ Sales reps stay on top
Place orders on behalf. See activity in one place – follow up on repeat interest or abandoned carts
✓ Sync products, prices, media
Easily import/sync products & price lists; auto-share product media per-SKU via folders
✓ One view & quick answers
Track logins, carts, & conversions. Ask queries in plain language like “who hasn’t reordered in 60 days?”