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Use case Self-serve ordering

Your sales team isn’t your customers order desk.

Give every customer a self-serve storefront — their products, their prices, ready around the clock. Your team goes from taking orders to growing accounts.

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01 / Today

Most B2B ordering still happens on the phone.

Customers call to check stock. They email a price list back with a PO attached. They send a PDF of last month’s order with quantities scribbled in. Your sales team — often a senior rep — keys it all into the ERP, answers the same stock and pricing questions every day, and the order desk grows with the business. Self-serve, where it exists, looks more like an FTP folder than a portal.

02 / Meet the B2B Storefront

Each customer logs into their own storefront.

Turis gives every B2B customer a self-serve portal — their products, their prices, their payment terms, their language. They see real-time stock, place orders on their schedule, and the order lands in your ERP without a salesperson typing it in. The customers who still won’t use a portal are caught by Vision, so nothing falls through the cracks.

  1. 1

    Each customer gets their own login — with their catalogue, prices, terms, and language.

  2. 2

    They order on their schedule, from any device. Stock and prices are live.

  3. 3

    The order flows straight into your ERP, ready to ship.

03 / What changes

From order desk to sales team.

Self-serve doesn’t mean less human. It means your sales team’s time goes where it matters — building relationships, opening new accounts, closing larger deals — instead of typing orders all day.

Before Turis

  • Customers call to ask about stock and pricing.
  • Sales reps key every order into the ERP.
  • New customers wait for a quote, then a call back.
  • Stock and pricing questions, all day.
  • More volume means more people on the phone.

With Turis

  • Customers see their stock and prices in real time.
  • Orders flow into the ERP automatically.
  • New customers can be onboarded in days, not weeks.
  • Stock and prices answer themselves — every customer.
  • More volume doesn't mean a bigger order desk.

04 / What you get

Your sales team goes from taking orders to growing accounts.

Sales reps off the phone, on the road.

Hours that were spent answering stock and pricing calls go back to growing accounts and opening new ones.

Customers order when they want.

No more waiting for opening hours. Customers order at 11pm on a Sunday — and the order is already in your ERP on Monday morning.

Orders land in your ERP clean.

Catalogue match, pricing, terms, references — all set by the customer in the portal. No re-keying, no month-end clean-up.

Scale without adding headcount.

When order volume doubles, the storefront handles it. Your team doesn't have to.

05 / From a Turis customer

Easier ordering means more orders.

“By introducing Turis, our customers placed more orders simply because it was much easier for them.”

Mette Antonsen Founder · AYA&IDA
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Ready?

Bring us your trickiest pricing setup. We’ll show you what self-serve looks like with your data.

30 minutes. Send us a customer with special terms, a long product list, or a multi-region setup — and we’ll walk through what happens when they log into a Turis storefront.

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