Your B2B storefront.
Without a major project
Turis gives brands, manufacturers, and wholesalers a B2B storefront that’s easy to use and handles wholesale complexity – without plugins, development, or a year-long implementation cycle.
You want to launch or replace your B2B webshop, so more of your customers order on their own
But the options look cost and time intensive
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Custom builds require extensive internal resources to go live & maintain
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Adapting a B2C platform like Shopify means plugins & ongoing development
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Relying on a partner adds coordination overhead & additional fees
TURIS SOLUTION
Built for B2B from the ground up
You give your customers an easy way to self-serve online.
Turis handles your B2B requirements with all the complexity that comes with it – from account-based pricing and catalogs, to checkout rules and fulfilment models.
Customers log in to your branded storefront, see what’s relevant to them, & place orders quickly
Sales get a view of account activity & can order on behalf or assist customer purchases
Marketing can run targeted campaigns to improve storefront adoption, order frequency, & AOV
How Turis is different
Many ecommerce platforms can support B2B if you’re willing to invest significant time and development resource to get there. Here’s what makes Turis different:
Live in weeks
Most Turis customers launch in under eight weeks because the B2B foundation is already there – you’re configuring, not building.
No maintenance overhead
We handle updates & security, while your team can make changes without development.
No hidden costs
Transparent pricing that includes the right level of hands-on support & integration management.
“With Turis, the interface and the customisation of the site is just so much more straightforward than something like Shopify, which has a billion buttons and 20,000 menus.”
Chris Bell
Head of IT, Planet Eclipse
Customer-specific, from the first click
At login, Turis applies the right pricing, products, availability, and buying rules for each customer – so they see information they can rely on.
Your customers find what they need, fast
Turis makes it easy to navigate even large, complex catalogs. Search is fast, forgiving, and the storefront is designed for repeat buying – so customers come back again and again.
B2B checkout that applies your rules
Turis applies terms, payment methods, tax, and fulfilment logic automatically – so orders are placed correctly the first time.
- Apply payment terms, POs, and invoicing rules
- Enforce tax and fulfilment logic by market
- Reduce manual checks and order corrections
“Other options were expensive, complicated, and demanding IT systems that didn’t fit well with our busy day-to-day life. Then I got introduced to Turis”
Mette Antonsen
Founder, AYA&IDA
SALES TEAMS
Step in when it matters
Turis gives sales teams visibility and control across their accounts, without pulling them back into manual order handling.
Get actionable insights
See what customers are ordering, how often, and how that changes over time – so you know when to reach out.
Order on behalf of customers
Create and place orders for customers during visits, events, or calls, using their prices, terms, and rules.
Visibility of relevant accounts
Each sales rep (or agent) only sees the customers they’re responsible for, and can switch between accounts as needed.
MARKETING TEAMS
Influence buying behaviour
Turis gives marketing ways to increase order frequency and basket size, while respecting customer-specific pricing, terms, and structure.
COMING SOON
B2B email marketing & automation
Turn customer order & behaviour data into automated emails to help convert intent, trigger reorder reminders, bring attention to relevant products, and more.
Highlight what’s new
Add banners and “New” labels to products to draw customer attention and increase engagement with your latest offerings.
Controlled promotions & exposure
Expose specific customers to specific price lists, discounts, and products — without one-off workarounds.
Share product media
Our Image & Content Bank allows you to share product materials for your retail customers to use. You can also include an image link in order confirmation emails.
“When customers log in, they see the products instantly with information in their own language, currency, and price rates. It’s as if we’ve created a specialized platform for each customer. It’s wonderful!”
Marta Aguiar
Founder, Bijoux Indiscrets
The B2B mechanics already built in
We said Turis is built for B2B from the ground up.
Here are some of the complex yet important requirements the platform can handle:
INSIGHTS & REPORTING
Maintain an overview of activity, always
Turis gives you visibility of storefront activity, order patterns, and performance all in one place so you don’t need to spend as much time in your ERP or hunting through emails.
INTEGRATIONS
Connect into the systems you already have
Turis connects with the systems you use to manage customers, pricing, fulfilment, and marketing — so data flows cleanly between them, reducing manual handling and order errors.
Reliable customer information
Pull customer data, price lists, and availability from your source system so each customer sees the correct products and pricing.
Orders flow onwards to fulfilment
Push orders to your fulfilment, accounting, or warehouse systems to trigger picking, shipping, and invoicing automatically.
Customer order data, ready to use
Make customer order and activity data available to your CRM or marketing tools for targeted follow-ups and campaigns.
LET’S TALK
What now?
We recommend you request a demo as a next step. When you do that, we’ll reach out to ask some questions then arrange a demo mapped to your needs and goals.
FAQ
Yes. It’s a branded B2B site behind a login. Content behind the login (including customer-specific pricing, catalogs, and terms) is not indexed by search engines like Google.
No you don’t. Keep B2C on Shopify and sync products and stock with your Turis storefront so there is no double entry.
Yes. Variants, custom fields (e.g, materials, HS codes), case packs/MOQs and units of measure (like weight, sachets, rolls, pallets etc.) are supported.
Yes you can. Run price/timing campaigns like volume breaks, buy-X-get-Y, and account-specific promos (via Special Price Lists). Trigger reorder/back-in-stock/last-chance emails via our Klaviyo integration.
Add customers the way you prefer: import a CSV, add one-by-one, or invite later. You can send email invites (configure the templates in Turis) and add a “Become a retailer” link on the login page for self-signups.
Yes. Ask Tippy (our build in AI agent) in plain language – e.g. “Commission by rep for last week, grouped by region”. Tippy builds the overview and you can schedule it to email weekly (or on any cadence) to you or others.
You can see customer activity data (logins, views, conversions etc.). You can also ask Tippy (our built in AI agent) to build reports by prompting it in plain language – e.g., “Sales last 7 vs prior 7”, “Which customers haven’t reordered in 60 days?”, “Top SKUs by region” – then schedule these reports to be emailed to you on a regular basis.
Yes. You can ship to the end-customer while billing the retailer/distributor. Pricing stays with the invoice to the retailer; customer-facing paperwork can be set without prices. We can confirm the exact document setup during onboarding.
Rated 4.8/5 on G2
We’re proud to be rated highly for our support & ease of use
